1166 artigos publicados
Marketing
-
Marketing
How to Write About Beer Like an Expert
There are thousands of breweries in America today, whereas just a dozen years ago there were only a few hundred. In fact, in the late 1970s there were fewer than 100. This boom in the beer market has been a boon to serious beer drinkers, but the myriad types and brands of beer out there can […]
-
Marketing
4 Tips on Using Dual Y-Axis Charts
The dual Y-axis charts raise many eyebrows in the data visualization circles. They are often considered to confuse and lead to wrong data interpretation. However, when you have limited real estate and you want to quickly establish the relationship between 2 variables, the dual Y-axis chart can come in quite handy. Using a dual Y-axis […]
-
Marketing
Making it Funny: 8 Hilarious Infographics
Humor is a fickle thing. One person’s laugh-out-loud joke is another person’s head-scratcher. Some people strive for the perfect pun, while others would rather choke on their punini, pun fried noodles, or pun seared scallops than debase themselves with wordplay. What makes a kid laugh uproariously may make an adult groan, and what makes an […]
-
Marketing
Writing Colourful English
If you are a writer, anything you can do to improve your writing will give you opportunity for more jobs—increasing your income. One way to become the best content writer possible is to expand your ability to create content for those in countries other than your own. While you may never learn enough to be […]
-
Marketing
Medical Information Literacy: Pamphlets or Infographics, What Works Best?
Medical pamphlets or posters have been doctor’s office mainstays for many decades. They promote healthy habits, like good nutrition or exercise; explain the risks of unhealthy habits, like smoking or drinking alcohol to excess; and educate about specific medical conditions, like high cholesterol or diabetes. Most include a call to action (write to this address, […]
-
Marketing
12 Infographics That Will Help You Improve Your Grammar and Spelling
TL;DR Twelve grammar and spelling infographics turn common mistakes into quick visual fixes: misplaced apostrophes, hyphenation, prepositions, and misunderstood words. In emails and cover letters, those slips cost credibility long before the reader reaches your main point. Why it matters: errors in professional writing distract readers and undermine the idea you are trying to sell. […]
-
Marketing
Build a Ghostwriting Portfolio
Writers are artists. Just like painters or graphic designers, we writers find a thrill in showing off our creative prowess. And, more importantly, we need to trot out our work in order to get more of it. How else would prospective clients know how great we are? However, for ghostwriters who work with confidential clients […]
-
Marketing
Celebrity Relationships Visualized: Weddings, Divorces, and Courtships by the Numbers
Celebrities enjoy many things: glamorous movie and television careers, millions of adoring fans, faces made of wrinkle-free materials, and Malibu dream homes filled with gold à la Scrooge McDuck. One thing they don’t enjoy: privacy. Alongside arrests, deaths, scandals, and fashion don’ts, celebrity relationships are the main ingredient of good Hollywood gossip. When these relationships […]
-
Marketing
Odd Etymology: 5 Common Words with Uncommon Origins
Etymology, the study of words and their origins, stimulates creative thinking in writers. And let’s face it. As word nerds, writers spend much more time working with these units of thought than anything else. Words can make or break our career whether we are marketing writers, content writers, travel writers, or bloggers. So for the […]
-
Marketing
Bullet Points: When and How to Use Them in Your Writing
If you write for an online audience—be it as a blogger, email marketing copywriting specialist or website content provider, you understand that writing online content is different from writing academic papers, correspondence or other forms of written communication. One of the biggest differences you will find when writing online is that you must utilize white space. […]