1166 artigos publicados
Marketing
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Marketing
From Meta to Cara: Where Artists Reclaim Their Creative Freedom
TL;DR The Cara app is an artist-built social and portfolio network that filters generative-AI images. Fast Company logged users jumping past 300,000 profiles after Meta trained generative tools on public posts. Why it matters: Creators want a feed where human work is findable without silent AI scrapes. How it works: Cara pairs AI detection with […]
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Marketing
Reddit: Why You Should Keep an Eye on This Ever-Growing Platform
Discover why Reddit is the go-to platform for real-time insights and discussions. With a unique community-driven structure, Reddit offers a space for users to explore diverse topics. Learn how the Google-Reddit deal enhances its influence and what it means for marketers in our in-depth analysis.
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Marketing
Interactive Product Demo: The Selling Power Behind the Strategy
A good interactive product demo is an impactful way to interest consumers in your best products. Here’s a closer look at what today’s marketers need to know to get them just right.
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Marketing
Side Banner or Fixed Banner? How I Increased Our CTR by 50% by Changing the Banner’s Position on the Blog
TL;DR Side banner or fixed banner is a placement test, not a branding debate: this team reported a 50% CTR lift after moving the banner. NN/g eyetracking shows people often skip ad-like right-rail elements. Why it matters: Position can erase a good offer before creative quality gets a chance. By the numbers: The case study […]
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Marketing
Instagram Is Testing Non-Skippable Ads: What Does This Mean for Marketers?
Explore the implications of Instagram’s new non-skippable ads, or “ad breaks,” which require users to watch ads before continuing their feed. This major shift aims to ensure advertisers that their ads are seen, potentially increasing Instagram’s ad revenue and impacting user engagement.
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Marketing
How to Grow on TikTok: Proven Strategies to Boost Followers and Increase Views
TL;DR Growing on TikTok starts with a clear profile, then steady posts that use trending sounds to earn early followers. Pew puts U.S. adult TikTok use at about 37%, so reach is there, but growth still depends on iteration rather than one viral bet. Why it matters: Without profile clarity and repeatable hooks, views rarely […]
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Marketing
Website Traffic Checker Tools: How to Monitor and Compare Traffic Effectively
Checking and monitoring your web traffic is a crucial part of assessing the strength of your digital marketing efforts. The right website traffic checker can help take the guesswork out of the process. Here’s a closer look at how to choose a good one and use it to your advantage.
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Marketing
Marketing Campaigns: Your Comprehensive Guide to Proven Strategies, Real-Life Examples, and Insights
Marketing campaign strategies shift alongside changing consumer demographics. We’ll look at how to plan and who to turn to for inspiration and help.
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Marketing
Instagram Ads: A Complete Guide to Advertising on Instagram [with Examples]
Snappy, engaging Instagram ads are the key to standing out and reaching audiences on this popular social media platform. Here’s what marketers need to know about crafting ads that deliver.
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Marketing
15 Digital Marketing Examples: Tactics to Inspire Your Strategy
TL;DR The strongest digital marketing examples share one habit: each wins a single audience with a single repeatable tactic, from American Express’s content hub to Airbnb’s customer-made travel photos. Why it matters: Each case isolates one reproducible move, so you can copy the tactic that best fits your brand and budget. By the numbers: Unilever […]