1166 artigos publicados
Marketing
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Marketing
Creating Animations and Transitions With D3
This is an intro to creating your own animations and transitions in d3.js.
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Marketing
How to Become a Freelance Entertainment Copywriter
Working as a freelance writer in the entertainment industry is a dream for people who have the interest and skill to write for a living. However, because this is such a desired job, there are a large number of people trying to fill very few positions. This lean, competitive environment makes writing for entertainment, writing […]
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Marketing
Battle of the Charts: Why Cartesian Wins Against Radial
TL;DR Radial charts look stunning but fail at their core job: helping people understand data quickly and accurately. Our brains excel at comparing heights and straight lines, making cartesian charts the clear winner for most visualization tasks. Why it matters: People misread radial charts because comparing radii at different angles is cognitively difficult, leading to […]
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Marketing
The Pros and Cons of Scatterplots
TL;DR Scatterplots place one continuous variable on each axis and represent every observation as a point. They reveal correlation, clusters, outliers, and gaps quickly, but become hard to read when many values occupy the same position. Why it matters: a scatterplot lets an analyst inspect the shape of a relationship before drawing conclusions from a […]
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Marketing
The Dangers of Scale: Visualizing the Hills of Bay to Breakers
TL;DR Elevation charts can make a steep running course look gentle when the vertical scale is compressed. This Bay to Breakers account compares route tools and shows why a runner should inspect climb details and route distance before trusting one polished graphic. Why it matters: A distorted scale can lead a runner to underestimate the […]
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Marketing
20 Infographics About Coffee: Visualizing Your Daily Brew
Here’s a list of 20 coffee infographics to start your day: Coffee is a daily habit for more than half of American adults (58%, to be precise), so it’s no wonder there are so many visualizations devoted to that wonderful-smelling, hand-picked, roasted bean! 1. Let’s jump straight to it: caffeine is the main reason people […]
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Marketing
Visualizing Your Daily Brew: 20 Infographics About Coffee
Coffee is a daily habit for more than half of American adults (58%, to be precise), so it’s no wonder there are so many visualizations devoted to that wonderful-smelling, hand-picked, roasted bean! Here’s a list of 20 coffee infographics to start your day: 1. Let’s jump straight to it: caffeine is the main reason people […]
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Marketing
Four Easy Visualization Mistakes to Avoid
Creating a great visualization is not as hard as it seems. Provided you have some interesting data and an effective tool with which to visualize it, a little bit of thoughtful design will lead to a decent result. That said, there are some mistakes that are very easy to make, but can ruin even a […]
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Marketing
Outdoor/Recreation Writing: Explore Your Passion
Outdoor/Recreation writing is one of the more desired writing jobs, because it allows a writer to get out from behind their desk and get into the field, literally. Much of this writing and reporting entails doing fun, exciting activities in the outdoors, like hiking, climbing, rafting, skiing, snowboarding or any extreme sports or activities that […]
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Marketing
Dear NASA: No More Rainbow Color Scales, Please
TL;DR NASA’s continued use of rainbow color scales in data visualization creates serious accessibility and interpretation problems that undermine scientific communication. Why it matters: Rainbow scales exclude colorblind viewers and create false visual boundaries that distort data interpretation. Reality check: Yellow appears artificially bright by activating both red and green cones, misleading viewers about data […]