Marketing

Audiences more readily remember stories than they do stark marketing messages, so storytelling has been a critical part of successful marketing for many years now. But now, there’s a new buzzworthy method to consider — storydoing. But what is storydoing, and is it worth integrating into your marketing strategy?

Catching the attention of the media and news outlets is an important part of a comprehensive digital marketing strategy.

Email deliverability is all about getting your emails in your recipients’ inbox folder — exactly what you want if you are looking for successful marketing campaigns.

You already know that videos are a very relevant part of a Digital Marketing strategy, right? Studies show that 72% of consumers prefer to watch a video to learn about a service or product instead of reading a text. For the coming years, it is expected that 80% of all online traffic will focus on videos. And the […]

TL;DR The article frames Meta’s Facebook crisis around collapsing trust after the rebrand, citing a Harris Brand trustworthiness score of 6.2%. In 2026, Meta’s newer response includes Instagram supervision alerts when teens discuss suicide or self-harm with Meta AI. Why it matters: brand safety and youth trust shape whether paid and organic Facebook reach remains […]

Tinder Ads provide brands with a unique opportunity to target a large user base in a fun and interactive way. Using Tinder Ads can help you reach specific groups of your target audience who spend time on online dating apps more than on other social media platforms.

Netflix Games is the streaming platform entry in the gaming industry. This movement can bring interesting insights to marketers about how content can be used to maintain an active image in the public and bring new business.

Embedding videos helps keep visitors on your page and expands how you’re able to deliver informative and engaging content.

Localize content beyond translation by validating language, formats, symbols, imagery, legal context, and audience interpretation with local reviewers.

By comparing the number of unique clicks to unique opens, the click-to-open rate shows if your emails are good enough to engage readers.